Media Kit
Anthony Fantano
Music Critic · YouTube
Anthony Fantano runs The Needle Drop, the most-followed music review channel on the internet, where he rates new albums and singles.
His word moves how fans talk about a release, which makes him a rare fit for music, audio, and culture brands.
2M
Subscribers
186K
Avg views / video
5.3%
Engagement
Highlights
- Album and single reviews with a score fans wait for.
- Top videos cover major new releases across hip-hop, rock, and indie.
- A tastemaker audience that buys audio gear, streaming, and music products.
What I Cover
Album reviewsMusic criticismNew releasesHip-hop and indie
The Audience
13-175%
18-2434%
25-3440%
35-4416%
45+5%
72% men · 28% women
Engaged music fans, mostly men, 18-34, United States-led (estimated).
Top countries
United States 47%, United Kingdom 11%, Canada 8%, Australia 6%
Rates
10% commission on products
Monthly ambassadorship$16,250
Three-month ambassadorship$48,750
Yearly ambassadorship$162,500
Rates vary with the structure of the partnership.
Brands Worked With
Factor_3 paid videos
Current1 paid video