Category
Tier & Rate Benchmarks
T1-T5 rate cards, percentile benchmarks, CPM math.
- 5 min read
YouTube Shorts Sponsorship Rates: 2026 Pricing Reality
Why YouTube Shorts sponsorship rates differ from long-form, what creators actually charge in 2026, and the 4 negotiation patterns brands use.
- 5 min read
Types of Influencers: A 2026 Tier Map
5 working tiers of influencer, what each charges, and which one a brief actually needs.
- 5 min read
Nano Influencer Rates 2026: What Sub-10K Creators Charge
Real nano-tier rates by platform, format, and category, drawn from our first-party deal log.
- 5 min read
Macro Influencer Pricing in 2026: What T2 Actually Costs
What macro influencers actually charge per integration in 2026, with the T2 rate band drawn from our deal log.
- 5 min read
Influencer Pricing by Platform: 2026 Cross-Channel Rates
Real influencer pricing by platform in 2026, with cross-channel medians from our deal log.
- 5 min read
Influencer Marketing Statistics 2026: First-Party Numbers
First-party influencer marketing statistics from our deal log, not benchmark recycling.
- 6 min read
Influencer Database 2026: How to Build One That Ships
What a working influencer database has, what it costs to keep current, and what the 6,589 channels we track in this niche tell us about real sponsor activity.
- 6 min read
Creator Rate Card Template: 8 Fields That Earn Trust
The 8 fields a working creator rate card template needs in 2026, with example numbers from 53 priced creators in our database.
- 5 min read
CPM in Influencer Marketing: How to Calculate It in 2026
How CPM works in influencer marketing, the calculation, and where it lands by tier across our deal log.
- 6 min read
YouTube Shorts Rates vs Long Form 2026 (Real Sponsor Data)
YouTube Shorts integrated runs $850 versus $2,500 for long-form integrated based on 357 confirmed rates from creators in our network.
- 6 min read
YouTube CPM Rates 2026: What 21,997 Channels Charge You
YouTube integrated CPM sits at $25 across 187 deals we've tracked, with pre-roll at $14 and end-card at $9 per thousand views.
- 6 min read
TikTok Influencer Rates 2026: What 77,835 Creators Charge
TikTok per-post medians span $80 nano to $12,000 mega across 77,835 creators in our network and 231 confirmed rates.
- 6 min read
Nano Influencer Marketing: 14,820 Deals We've Tracked
Nano creators (1K to 10K) closed 14,820 deals across 8,103 creators in our network, the highest deal count of any tier.
- 6 min read
Mid Tier YouTube Creator Pricing in 2026: What You Should Pay (Real Data)
From 158,555 YouTube creators we track and 103 confirmed mid tier rates, the median per-integration price is $2,500. Here is the full pricing picture for the 100K to 500K subscriber band.
- 6 min read
Instagram Influencer Rates 2026: What 32,731 Brands Pay
Instagram per-post medians span $120 nano to $18,000 mega based on 274 confirmed rates from creators we've spoken with.
- 6 min read
Creator Economy Statistics 2026: 176,223 Deals We Tracked (Real Data)
176,223 confirmed sponsor deals across 32,731 brands and 21,997 YouTube channels. Here are the real creator economy statistics for 2026, no estimates.
- 8 min read
Micro and Nano Influencer Marketing in 2026: The Data Behind the Most Cost-Efficient Tier
Of 158,555 YouTube creators we track, 58.3% are under 100,000 subscribers. That's where almost all workable sponsor inventory lives. Here is the data on rates, engagement, and repeat-sponsor cadence.