sponsorship rates · creator economy
How Much Does Doug DeMuro Cost to Sponsor in 2026?
Doug DeMuro works with brands at the mega tier in the automotive space. We manage the brief, the window, and the integration.
How much does doug demuro cost to sponsor in April 2026? Doug DeMuro charges $3,000 for 1 Cars & Bids YouTube video, 75-second exclusive integration, roughly $9 CPM at typical view performance for a mega-tier automotive creator. Sponsor history on file: 42 sponsored videos from brands including EveryPlate.
Brief, scheduling, and delivery handled by our team.
The Doug DeMuro sponsor card
| Metric | Value |
|---|---|
| Single integration rate | $3,000 |
| Implied CPM | $9 |
| Subscribers | 5.1M |
| Niche | automotive |
| Country | United States |
| Format | 1 Cars & Bids YouTube video, 75-second exclusive integration |
| Sponsor history | 42 sponsored videos from brands including EveryPlate |
| Cadence | 50 videos in the last 150 days, 2,428 lifetime. |
What does $3,000 actually buy you on Doug DeMuro's channel?
A single 1 Cars & Bids YouTube video, 75-second exclusive integration on Doug DeMuro's channel. Expected reach: 254K to 1M views per integration at the mega-tier baseline.
The implied CPM lands at $9 on the $3,000 rate. Across 76 creators we tracked at the same tier, that math holds.
Package options for a Doug DeMuro sponsorship
We typically structure Doug DeMuro sponsorships across three packages, all anchored to the $3,000 single-integration rate.
| Package | What's included | Estimated rate |
|---|---|---|
| Single integration | 1× 1 Cars & Bids YouTube video, 75-second exclusive integration | $3,000 |
| Three-pack | 3× 1 Cars & Bids YouTube video, 75-second exclusive integration over 90 days | $8,000 |
| Quarterly exclusivity | 3× 1 Cars & Bids YouTube video, 75-second exclusive integration + 90-day category lock | $9,500 |
The three-pack runs roughly 10 percent below 3× single-spot pricing because the recall loop compounds for direct-response brands. The quarterly exclusivity package adds about 20 percent on top of the three-pack to lock the category against competitor activity in the same window.
What sponsorships has Doug DeMuro run before?
Here are the top 5 sponsored videos we have logged for Doug DeMuro, ranked by view count.
| Brand | Video | Views | Date |
|---|---|---|---|
| DeleteMe | I Bought a Porsche 993 Turbo! | 814K | Nov 2025 |
| Hagerty | The Z32 Nissan 300ZX Is an Underrated, Special Sports C | 339K | Feb 2026 |
| Shopify, DeleteMe, Aura Frames, Cash App | WhistlinDiesel Arrested, Montana Plates, Koenigsegg Dra | 215K | Nov 2025 |
| Piloti | Hoovies Garage Joins! New McLaren SUV, Ford Lightning C | 212K | Nov 2025 |
| EveryPlate | The AI Car Auction Drama, Ugliest Ferrari Collection, a | 202K | Jan 2026 |
Doug DeMuro's biggest tracked sponsorship is the DeleteMe integration at 814K views.
Which brands has Doug DeMuro worked with?
From 42 sponsorship deals we have logged for Doug DeMuro, the top brands by deal count are below.
- EveryPlate , 7 deals
- DeleteMe , 5 deals
- Piloti , 4 deals
- Chubbies Shorts , 4 deals
- Hagerty , 4 deals
- Warby Parker , 3 deals
Working mega-tier automotive creator on our roster.
What kind of brands fit a Doug DeMuro partnership at $3,000?
Brands that work well with Doug DeMuro share three traits.
- A clear automotive angle that fits the channel's audience.
- Budget for production support beyond the $3,000 integration spot itself.
- A 30 to 90 day exclusivity window they are willing to pay extra for.
Their content keywords on file: Automotive, Cars, Reviews, Technology, Industry..
The rate is the rate. We brief once and ship.
Why does Doug DeMuro charge $3,000 and clear $9 CPM?
Doug DeMuro sits in the mega bracket at 5.1M subscribers. At that scale, a 1 Cars & Bids YouTube video, 75-second exclusive integration clears 254K to 1M views per integration. That works the math out to roughly $9 CPM on the $3,000 rate.
Across 76 creators we tracked at the same tier, Doug DeMuro holds the working pattern for the bracket.
How often does Doug DeMuro publish videos?
Doug DeMuro uploaded 50 videos in the last 150 days. That works out to roughly one video every 3.0 days. Lifetime, the channel has published 2,428 videos. The most recent upload is from April 2026.
How do I start a Doug DeMuro partnership?
We bring the brief to Doug DeMuro, agree on a window that fits the channel calendar, and oversee delivery from script to upload. The single-integration rate is $3,000, with the three-pack at $8,000 and quarterly exclusivity at $9,500 as listed above. We have done the same across 76 creators we tracked at the mega tier and similar creators in the automotive space.
Speak with the team about your next campaign.
Related reads on the same data:
- How Much Does All-In Podcast Cost to Sponsor in 2026? , How an All-In Podcast partnership works in April 2026, with the real deal history and a path to start.
- How Much Does Anwar Jibawi Cost to Sponsor in 2026? , How an Anwar Jibawi partnership works in April 2026, with the real deal history and a path to start.
- How Much Does FootDocDana Cost to Sponsor in 2026? , How a FootDocDana partnership works in April 2026, with the real deal history and a path to start.
For broader market context we benchmark our network rates against the Influencer Marketing Hub 2026 benchmark and the eMarketer creator outlook.
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