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Ryan Trahan

Travel Creator · YouTube

Ryan Trahan built a 22.8M-subscriber channel on physical challenge videos, days spent testing hotels, surviving on one item, or seeing how far a single coin can travel.

His strongest videos regularly pass 40M views, and his young, broad, mostly male audience follows him straight into sponsor reads for fintech apps, travel tools, and the everyday products he tries on camera.

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Ryan Trahan
22.8M
Subscribers
12.7M
Avg views / video
2.3%
Engagement

Highlights

  • His 'I Tested 1-Star' series pulls in some of his biggest numbers, over 40M views each on hotels, airlines, restaurants and theme parks, the format his audience keeps coming back for.
  • He built the channel on long, physical challenge formats, 100 days in the Metaverse, 50 hours on Bitcoin only, a single coin carried 3,624 miles, giving a sponsor minutes of real, undivided attention inside the story.
  • His fintech reads for Chime, SoFi and Rocket Money ran across five years without losing his audience, proof viewers stick with him through a sponsor pitch instead of skipping it.
  • His audience is young, broad and mostly male, the kind of viewer who downloads the app or books the trip a creator tries on camera, not just watches it happen.

Recent Content

I Tried Every Seat on the Most Expensive Airline

I Tried Every Seat on the Most Expensive Airline · 68.4M views

I Spent 100 Days in the Metaverse

I Spent 100 Days in the Metaverse · 54.2M views

I Spent 100 Days in Realistic Minecraft

I Spent 100 Days in Realistic Minecraft · 48.1M views

I Tested 1-Star Hotels (again)

I Tested 1-Star Hotels (again) · 45.0M views

Sponsor read in action

Rocket Money integration · I Tested Every 1-Star Hotel · click to play, jumps to the sponsor read

What I Cover

Extreme challenges

Long survival-style challenges, 100 days in a video game, 50 hours on one food, a single coin carried across the world.

Hotel and travel testing

The 1-Star series, testing the cheapest hotels, airlines, restaurants and theme parks he can find, then living in them.

Vlogs and life updates

Personal check-ins and story videos that keep the audience invested between the bigger challenge series.

Brand reads inside the story

Sponsor integrations built into the challenge itself, an app or product his character actually uses to get through the video.

Ryan Trahan

The Audience

A young, broad, mostly male audience that shows up for a physical challenge and stays for the sponsor built into it.

Age

13-1712%
18-2434%
25-3428%
35-4416%
45+10%

Gender

32% women68% men

Where

United States58%
Canada6%
United Kingdom5%
Australia4%
Philippines4%
Other23%

Life stage

Life stageTeens and young adults, students and early jobs
IncomeBroad, allowance through entry-level income
EducationHigh school through early college
I Survived Sensory Deprivation

I Survived Sensory Deprivation · 43.8M views

I Flew Around the World in First Class

I Flew Around the World in First Class · 43.6M views

Psychographics

  • Everyday banking and budgeting apps, the fit that kept Chime, SoFi and Rocket Money coming back across five years
  • Travel tech for a trip they plan themselves, the audience Saily's eSIM read spoke to
  • Simple better-than-average lifestyle picks, the segment Air Up's flavored water reached twice
  • Side-hustle and creator tools, the crowd that watches Shopify because they want to start something of their own
  • Basic digital-safety habits, the younger viewers NordVPN's early read was aimed at

Why brands book Ryan

Chime, SoFi and Rocket Money ran fintech reads across five straight years without losing his audience. Saily and Air Up fit inside travel and challenge videos his viewers already watch for the story, and Shopify and NordVPN reached the side-hustle and safety-minded slice of a young, broad audience.

What The Comments Say

“It would have been so funny if Klay showed up to mcdonalds in his storm trooper outfit”
On: I Spent 100 Days in the Metaverse
@Vee3rdEye@Vee3rdEye89.5K likes · YouTube
“This had a better storyline than most movies these days...”
On: I Spent 100 Days in the Metaverse
@BenEcho@BenEcho72.6K likes · YouTube
“I didn't think you would actually do it”
On: I Tried Every Seat on the Most Expensive Airline
@isaaccarlton@isaaccarlton69.3K likes · YouTube
“Ryan as someone who lives here in abq I can easily say that motel 6 is very dangerous, lots of killings and shootings happen there regularly”
On: I Tested 1-Star Hotels (again)
@davidgutierrez2705@davidgutierrez270553.7K likes · YouTube
“this feels like a literal documentary, insane work ryan!”
On: I Survived Sensory Deprivation
@omen@omen25.2K likes · YouTube
“A goal without a deadline is just a dream, might be the best quote i've ever heard”
On: I Tried Every Seat on the Most Expensive Airline
@pradanaarviano4548@pradanaarviano454818.6K likes · YouTube

Brands Worked With

Chime5 paid videos · Jul to Dec 2021

An online-only bank built around no-fee accounts and early paycheck access. It fit the practical, budget-minded slice of his audience, and it ran across five sponsored videos in a single year, his longest run at the time.

The offer · New signups get $10 with promo code RYAN at chime.com/get10

Watch sponsored video
I Survived Using Only Realistic Minecraft Tools I Highballed People on Facebook Marketplace
Air Up2 paid videos · Oct to Dec 2023

A flavor-pod water bottle that turns plain water into a scented drink with no added sugar. It sat naturally inside his travel and challenge videos, the kind of small daily-use product his audience tries because he tries it on camera.

The offer · 10% off with code TINY at airup.link/RyanTrahan

Watch sponsored video
I Took a Road Trip in Luxury Cars

Best Videos

Overnight in the World's Loneliest House · 42.3M views

I Stayed in OMG! Airbnbs · 40.2M views

I Stayed in Every Hotel at Disney World · 40.2M views

Surprising the kid who wrote me this letter · 136.6M views

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