influencer marketing · austin
Influencer Marketing Agency Austin 2026: Real Creators and Rates
18 of the Austin creators we monitor, with full follower, likes, reach and engagement data, plus our network rate benchmarks by tier so you can budget with numbers.
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Picking an influencer marketing agency in Austin in 2026 starts with the creators themselves: who they are, how far they reach, and how hard their audience actually engages.
This post leads with the data.
Below are 18 of Austin's biggest TikTok creators, with full stats and a conservative per-post rate for each, drawn straight from our monitoring database.
TL;DR
- These are among Austin's biggest creators, several above 1M followers with tens of millions of lifetime likes.
- Biggest reach: Kayjayohpcs (2.3M, tech), FallenFoe (1.2M, tech and automotive), Milesabovetech (961K, tech).
- Highest engagement is not the biggest account: Austin and TT hits 10.6%, feedmi 9.0%, chase ridgeway 6.9%.
- Most average views per post: Austin and TT 22.5M, feedmi 17.3M, kels 12.7M.
- Conservative per-post rates run from about $150 for lower-reach names up to $6,750 for the biggest.
"Roster fit and engagement move the result far more than a headline city median. Match the creator to the product first, then talk price." Dennis Ksendzov, Founder, Influencer Advisory
What's Inside
- The 18 Austin creators we track, with full stats.
- What Austin creators cost (honest benchmarks).
- Why these creators fit Austin brands.
- How Austin agency fees work.
- The 5 questions to ask an Austin agency first.
Austin's Biggest Creators, With Full Stats and Rates
These are the biggest, best-known Austin creators we track, sorted by reach. For each: followers, lifetime likes, posts shipped, average views per post, engagement rate, verified status, and a conservative per-post rate. Austin depth is on TikTok, where tech and food run deepest.
| Creator | Followers | Lifetime likes | Posts | Avg views | Engagement | Verified | Rate / post* |
|---|---|---|---|---|---|---|---|
| Kayjayohpcs (@kayjayohpcs) | 2.3M | 118.8M | 2,921 | 580.9K | 1.7% | no | $170 |
| FallenFoe (@fallenfoe) | 1.2M | 26.6M | 2,432 | 489.3K | 0.9% | yes | $150 |
| Milesabovetech (@milesabovetech) | 961K | 63.7M | 2,927 | 471.3K | 2.3% | yes | $150 |
| Taylor Olsen (@ttaylorolsen) | 779K | 58.1M | 4,904 | 118.7K | 1.5% | no | $150 |
| kels (@kelsgordon) | 717K | 23.2M | 683 | 12.7M | 4.7% | no | $3,800 |
| lizzy porter (@thelizzyporter) | 631K | 20.3M | 956 | 489.9K | 3.4% | yes | $150 |
| Azhai Boggs (@azhai.boggs) | 426K | 8.7M | 1,022 | 1.6M | 2.0% | yes | $480 |
| Laura Martochko (@lauu_kzallaz) | 414K | 15.9M | 728 | 112.5K | 5.3% | yes | $150 |
| feedmi (@feedmi) | 370K | 23.6M | 711 | 17.3M | 9.0% | no | $5,200 |
| chase ridgeway (@chaseridgewayy) | 359K | 15.0M | 605 | 9.9M | 6.9% | no | $2,950 |
| Austin and TT (@gymoholicz) | 336K | 90.9M | 2,553 | 22.5M | 10.6% | no | $6,750 |
| Arina Negishi (@arina.negishi) | 325K | 9.7M | 1,740 | 817.6K | 1.7% | yes | $250 |
| courtney johnson (@courtney..johnson) | 313K | 7.2M | 957 | 5.7M | 2.4% | yes | $1,700 |
| Shelby Orme (@shelbizleee) | 271K | 6.8M | 460 | 1.6M | 5.5% | yes | $470 |
| whitney (@whitneygrett) | 212K | 4.8M | 400 | 504.1K | 5.7% | yes | $150 |
| Leah Raquel (@leahraquel12) | 207K | 11.3M | 913 | 1.1M | 6.0% | no | $330 |
| Marissa Leigh (@marileighjo) | 187K | 6.1M | 1,021 | 104.6K | 3.2% | yes | $150 |
| Dr. Madalyn (@drmadalyn) | 168K | 4.3M | 887 | 1.6M | 2.9% | yes | $480 |
Source: Influencer Advisory tiktok_creators table, Austin-tagged, 18 monitored, 2026-05-22. Rate per post is calculated conservatively as average views times a $0.30 CPM, with a $150 floor. Actual negotiated rates vary by deal and usually run higher once usage rights are added.
What each one makes, so you can match by fit, not just follower count:
- Kayjayohpcs (tech, business): tech reviews and gaming setup insights.
- FallenFoe (tech, automotive): tech gadgets and car setups with personal insights.
- Milesabovetech (tech): reviews of the latest technology products, focused on usability.
- Taylor Olsen (fitness, lifestyle): a fitness instructor sharing her journey and vlogs.
- kels (entertainment, beauty, lifestyle): storytimes, makeup videos, and lifestyle vlogs.
- lizzy porter (fitness, business): a fitness journey with creative outdoor workouts.
- Azhai Boggs (business, entertainment): outfit-switching dance with video editing tips.
- Laura Martochko (lifestyle, beauty, parenting and family): daily life and the vlogging process.
- feedmi (food and drink): food reviews and diverse recipes with unique dishes.
- chase ridgeway (finance, lifestyle): motivational content on positivity and life.
- Austin and TT (lifestyle, entertainment): fitness content and gym tips with a humorous twist.
- Arina Negishi (beauty, lifestyle, parenting and family): skincare routines and motherhood insights.
- courtney johnson (business, self improvement): entrepreneurship and content-creation tips.
- Shelby Orme (lifestyle, sustainability): sustainable living and waste-reduction tips.
- whitney (fashion): workwear and spring fashion try-on hauls.
- Leah Raquel (beauty, lifestyle): in-depth makeup tutorials across many products.
- Marissa Leigh (lifestyle, home and living, gaming): cozy and tech-related content with decor and gaming.
- Dr. Madalyn (beauty, health): skincare science blended with a personal touch.
Engagement, not follower count, is where the value hides. Austin and TT has 336K followers but a 10.6% engagement rate, the highest in this set and roughly 6x the rate of the 2.3M-follower account at the top. feedmi (9.0%) and chase ridgeway (6.9%) follow. A good agency surfaces that gap; a list-seller sorts by follower count and bills you for the reach you can see, not the audience that acts.
What Do Austin Influencer Creators Actually Cost?
Here is the honest version. We track these 18 named Austin creators, but most carry no confirmed rate, so we do not publish an Austin-only rate card. Quoting a precise Austin median would be inventing a number.
Instead, anchor on our network-wide rate benchmarks from creators who do have a confirmed rate on file. These are real medians with sample sizes.
| Creator tier | Network median rate | Priced creators (n) |
|---|---|---|
| 1M+ | $7,000 | 111 |
| 500K to 1M | $3,500 | 53 |
| 100K to 500K | $1,750 | 185 |
| 10K to 100K | $1,100 to $1,500 | 159 |
| under 10K | $350 | 21 |
Source: Influencer Advisory youtube_creators table, priced subset, 2026-05-22. Network-wide, not Austin-specific.
Two numbers, two uses. The per-post rate in the creator table is a conservative floor, calculated straight from each creator's average views, so it answers "what is one post worth on reach alone." The tier medians here are confirmed full-deal quotes, which usually bundle usage rights, multiple posts, or exclusivity, so they run higher. Use the per-post rate to sanity-check a quote and the tier median to budget a full campaign. The 2026 Influencer Marketing Hub benchmark report puts global influencer spend above $24B.
Why these creators fit Austin brands
Austin creator supply skews toward tech, lifestyle, and food. That mix shapes which brands find the easiest fit.
Tech is the deepest Austin category in our data, led by Kayjayohpcs, FallenFoe, and Milesabovetech, which is why hardware and software brands find ready voices here. Food runs strong through feedmi, whose recipe content posts 17.3M average views. Fitness and lifestyle follow close behind, with Austin and TT, Taylor Olsen, and lizzy porter covering gym and outdoor-workout audiences, and sustainability shows up through Shelby Orme.
For a beauty or skincare brand, kels, Leah Raquel, Arina Negishi, and Dr. Madalyn cover tutorials, routines, and skincare science. For a finance or entrepreneurship product, chase ridgeway and courtney johnson reach an audience already tuned to money and business content. Match the product to the niche first, then to engagement rate.
For who sponsors which creators and why, see Who Sponsors YouTube Creators in 2026.
Why work with us in Austin
We monitor 18 named Austin TikTok creators today, spanning tech, lifestyle, food, fitness, beauty, and finance, and we keep their stats current as reach and engagement shift.
That gives us a working roster to pull from the moment a brief lands. If you want a tech-led campaign, we can shortlist Kayjayohpcs, FallenFoe, and Milesabovetech and add fit-matched names from neighboring markets where the niche is thin. If you want food, feedmi anchors the list. If you want fitness, Austin and TT and lizzy porter lead.
We do not have an Austin office, a published Austin case study, or a city-specific client list, and we will not invent one.
What we have is real, current data on real Austin creators and the ability to benchmark them against your brief.
Recent Austin signal we have logged: Dr. Austin Blanchon (408K) ran 12 separate brand integrations in a single March 2026 window across Zentopia, Pure Himalayan Shilajit, Barbell Apparel, and others. The Kinzler Bros (377K) closed EWINRACING in February. Austin John Plays (2.55M) is currently in a viewers-funded slot. That cadence is what your shortlist should look like in motion, not in a screenshot.
Where we come in. Send the brief, and we return a vetted Austin shortlist plus a fit score in under 48 hours, so you skip the cold-outreach and discovery-call tax. For agency comparisons in other cities, see our influencer marketing agencies by city for 2026.
How Austin agency fees work
These are typical market ranges for Austin agencies, not our internal data. They help you sanity-check a quote.
| Engagement type | Typical market range* |
|---|---|
| Monthly retainer (mid-size agency) | $3,500 to $10,000 |
| Campaign management fee | 15 to 25% of creator spend |
| Single small campaign (3 to 8 creators) | $6,000 to $20,000 |
| Enterprise campaign | $60,000 to $200,000 |
| Creator rep commission | 10 to 20% of deal value |
Typical market ranges, not our internal data.
The 15 to 25% management fee on creator spend is the line item first-time buyers miss most often.
Whitelisting and usage rights stay separate, usually 50 to 100% above the base post rate.
Inside Austin specifically, our sponsor tracking shows BlueChew leads the city with 196 tracked creator deals, followed by Apex Trader Funding (155), Rugiet (151), Tecovas (117), and Made In (108). Mid-volume Austin buyers include ShipStation (99), BK Beauty (68), Chubbies Shorts (57), Kettle and Fire (53), and ONNIT (17). If you are pitching against any of these names, assume the creators they want already know the brand and price accordingly.
The FTC disclosure guidance for social media influencers is the default standard for any deal you run.
Where we come in. We already track which Austin creators have run deals with BlueChew, Tecovas, ONNIT, and the rest, so we can flag overlap before you brief, not after the contract is signed.
Austin agencies worth knowing
If you want to compare us against the local field, here are five Austin agencies we respect, with their own words pulled straight from their sites.
HireInfluence
Consider them when your brand wants white-glove campaign production with named blue-chip references on the deck.
What they do well. Premium, fully managed campaigns for global brands.
They lead with "an award-winning influencer marketing agency serving the world's most respected brands since 2011," with Adidas, Coca-Cola, Honda, McDonald's, Microsoft and Target on their homepage logo wall.
What they don't do well. Fast-turn, low-budget creator seeding.
Their model is built for polished, large-scale activations, not five-creator pilots.
In their own words. "An award-winning influencer marketing agency serving the world's most respected brands since 2011."
(Source: hireinfluence.com homepage.)
Best fit if you have a six-figure budget, a long approval chain, and want experiential or multi-channel scope.
Faceplant Creative
Consider them when you want Austin-native social storytelling and your brief leans on creative direction more than raw reach.
What they do well. Boutique social-first content with paid amplification.
Their named clients include Whole Foods Market, Tito's Handmade Vodka, YETI, and Bumble, which lines up with their pitch as a creative-led shop.
What they don't do well. Network-scale influencer rosters across multiple cities.
They are a boutique by design, so a 50-creator multi-market push is not their lane.
In their own words. "An Austin-based boutique social media marketing agency who excels in crafting premium, data-driven content designed to build brand personality and increase conversions."
(Source: faceplantcreative.com homepage.)
Best fit if you are a lifestyle, food, or DTC brand that wants social content built around brand voice, not just reach.
Markerly
Consider them when you want a data-led micro-influencer program with disclosure and reporting baked in.
What they do well. Tech-enabled micro-influencer campaigns at scale.
They run their own platform, Creatorsaurus, and list AARP, Nike, Conair, GreenPan, Mattel, and Verizon on their homepage.
What they don't do well. Creative-first, story-driven activations.
Their pitch is platform and performance, not narrative.
In their own words. "Markerly helps companies make stronger connections with their audiences through authentic influencer partnerships."
(Source: markerly.com homepage.)
Best fit if you want a CPG-grade program with broad creator reach, dashboards, and FTC oversight built in.
Tuff
Consider them when influencer is one piece of a wider paid-and-organic growth plan, not the whole campaign.
What they do well. Growth marketing across paid acquisition, CRO, and creator content.
They sell a process, not a magic trick, and lean on transparent experimentation with test plans before spend.
What they don't do well. Pure influencer-only campaigns with no paid or product-marketing layer.
Their model assumes you want growth strategy alongside the creator work.
In their own words. "The team at Tuff knows their stuff, and it's precisely why they are not selling 'magic' or any kind of 'mysterious sauce.' Instead, they are betting on transparency and experimentation."
(Source: TechCrunch quote on tuffgrowth.com homepage.)
Best fit if you are an early-stage SaaS, DTC, or wellness brand that needs growth leadership, with influencer slotted in as one channel.
Resplendent Agency
Consider them when your brand is hospitality, CPG, or restaurant and influence has to convert into reservations and foot traffic.
What they do well. PR-led influencer and social work for hospitality and consumer goods.
They run a tight niche, working from offices in Austin and Richmond, with a story-first PR approach rather than mass creator seeding.
What they don't do well. Tech, B2B, or finance creator programs.
Their roster and case studies are built for hospitality, not SaaS or fintech.
In their own words. "A creative marketing, public relations and social media agency motivated by self-expression and the power of originality."
(Source: resplendenthospitality.com homepage.)
Best fit if you run a restaurant group, hotel, spirits brand, or CPG launch and want PR plus influencer in one team.
Which 5 questions should buyers ask first?
Five questions separate agencies that close cleanly from the ones that stall.
- Who is on your creator roster, named, with follower counts and engagement rates?
- What is the average integration rate you closed in the last 90 days?
- How do you price whitelisting and usage rights?
- What is the creator payment timeline: 30, 60, or 90 days?
- What does reporting look like at week four, not week twelve?
Agencies that share rate ranges and a named roster upfront close faster. The ones that lead with old case studies and dodge rate specifics are the ones to drop. Compare any pitch against our 2026 YouTube CPM rates breakdown.
Want to benchmark Austin creators against your brief? Influencer Advisory pulls comparable creators and rate ranges in under 48 hours.
Frequently Asked Questions
How much does an influencer marketing agency in Austin charge?
Typical mid-size Austin agencies run monthly retainers from $3,500 to $10,000, plus a 15 to 25% fee on creator spend. Enterprise engagements start near $60,000 per month. These are market ranges, not our internal data.
What do Austin creators cost per post?
We track 18 named Austin TikTok creators, but most have no confirmed rate on file, so we do not publish an Austin-only rate card. As a benchmark, our priced YouTube network medians are $7,000 at 1M+, $3,500 at 500K to 1M, and $1,750 at 100K to 500K. Treat these as anchors and adjust for Austin.
Who are the top Austin creators right now?
By reach: Kayjayohpcs (2.3M, tech), FallenFoe (1.2M, tech and automotive), and Milesabovetech (961K, tech). By engagement the leaders are smaller: Austin and TT at 10.6%, feedmi at 9.0%, and chase ridgeway at 6.9%. Austin skews heavily toward tech, lifestyle, and food.
Should a brand pick an Austin agency or a New York agency?
Austin tends to win on tech, fitness, and food creators with a younger US audience. New York tends to win on finance and B2B. We do not have a confirmed city-by-city rate comparison, so judge on roster fit and audience, not a published median.
How do I shortlist Austin creators for my brand?
Start from category and engagement, not follower count. Austin creators cluster in tech, lifestyle, and food, so match your product to the niche first, then to engagement rate. We can pull a vetted Austin shortlist with rates against your brief in under 48 hours.
Related reading: Influencer Marketing Agency Los Angeles 2026 · Influencer Marketing Agencies by City 2026.
Frequently asked
How much does an influencer marketing agency in Austin charge?
Typical mid-size Austin agencies run monthly retainers from $3,500 to $10,000, plus a 15 to 25% fee on creator spend. Enterprise engagements through larger shops start near $60,000 per month. These are market ranges, not our internal data.
What do Austin creators cost per post?
We track 18 named Austin TikTok creators but most have no confirmed rate on file, so we do not publish an Austin-only rate card. As a benchmark, our priced YouTube network medians by tier are $7,000 at 1M+, $3,500 at 500K to 1M, and $1,750 at 100K to 500K. Treat these as anchors and adjust for Austin.
Who are the top Austin creators right now?
By reach: Kayjayohpcs (2.3M, tech), FallenFoe (1.2M, tech and automotive), and Milesabovetech (961K, tech). By engagement the leaders are smaller: Austin and TT at 10.6%, feedmi at 9.0%, and chase ridgeway at 6.9%. Austin skews heavily toward tech, lifestyle, and food.
Should a brand pick an Austin agency or a New York agency?
Austin tends to win on tech, fitness, and food creators with a younger US audience. New York tends to win on finance and B2B. We do not have a confirmed city-by-city rate comparison, so judge on roster fit and audience, not on a published median.
How do I shortlist Austin creators for my brand?
Start from category and engagement, not follower count. Austin creators cluster in tech, lifestyle, and food, so match your product to the niche first, then to engagement rate. We can pull a vetted Austin shortlist with rates against your brief in under 48 hours.
Next issue, every Monday
We found the best performing creators for May 18 → May 24.Hand-picked, not the same five names.
Plus the Influencer Advisory Consultant GPT.