For Food, Beverage, and Restaurant Brands

Fill Tables and Move Product With Food Creators

We run creator campaigns for packaged food and drink brands and for restaurants, then recut the winners into ads you own. You see the shortlist before you spend.

Real food sponsorships, analyzed

Real food creator videos. Real reach.

These are real food and beverage creator sponsorships we studied in our sponsorship database, not our own campaigns. Tap any reel to play it. The number is the video's public view count.

Kitchen / Food

2.6Mviews on one creator video

Dalstrong x Max the Meat Guy

A knife brand built into a full cook on a meat creator's channel, where the product gets used before it ever gets sold.

3.3Mviews

OLIPOP x RAWWFishing

A soda dropped into a fishing creator's normal video, the can on screen long before the discount code.

Beverage / Food

1.3Mviews

Factor x Good Work

A meal-kit read folded into a comedy segment, with a first-box code at the end.

Meal kit / Food

414Kviews

Magic Spoon

A cereal brand read built around a real taste test, not a packshot.

Cereal / Food

We pick the creators, clear every script, and build the reel to sell. You see the shortlist before you spend a dollar.

Get your food creator shortlist

What we do

A packaged brand and a restaurant hire the same creator for two different jobs. One wants a viewer to grab the can on the next grocery run. The other wants a table booked this weekend.Food is a show-and-taste category. People decide with their eyes and their cravings, so a creator filming a real bite or a real cook sells harder than any studio shot of the package.We start by gifting product or a comped meal to a batch of fit creators, watch which videos actually bring buyers, then put paid budget behind the ones that work. You do not bet the quarter on one post.And we track it the way you run the business, covers and reservations for restaurants, trial and repeat for brands, not likes.

Food, results we run on

Food, results we run on

152%

Higher repeat-purchase rate

vs customers acquired through cold ads.

5x

Lower cost per customer

2 to 5 times cheaper than cold ads.

2.8x

Higher average customer LTV

from buyers who came in through a creator.

55+

Brands served

food, beverage, and restaurant brands among them.

Why this category is different

How we run food brands and restaurants differently

Food has two buyers, so we run two playbooks under one roof.

For a restaurant, we pick local creators whose followers actually live in your delivery radius, not a national name whose audience can never visit. We brief them to film the dish, the room, and the line, then point every viewer to a booking link or a reservation code so you can count covers, not just views.

For a packaged food or drink brand, we lean on the formats that sell groceries: the honest taste test, the recipe that uses your product, the fridge or pantry restock, and the grocery-haul mention. The video has to make a viewer hungry before it makes them buy.

Both start on the gifting-to-paid ladder. We send product or comp a meal to a batch of fit creators, see whose video actually brings buyers, and only then put paid budget and usage rights behind the winners.

We plan around your calendar too. A seasonal menu, a holiday flavor, a new location opening, or a limited drop each gets its own creator push timed to the week it matters.

Every winning video gets recut into ads you own, so a single cook or taste test becomes an organic post, a whitelisted ad from the creator's handle, and UGC for your site or your delivery-app listing.

For restaurants we track reservations, redemptions, and foot traffic on post weeks. For brands we track trial, repeat purchase, and cost per customer. Same team, two scoreboards.

You won't have to fill out a form, wait two days, and then receive a generic slide deck. Instead here is how we work:

  1. 01

    You start by booking a call with us

    You book a call with us and 12 other agencies.

  2. 02

    We send you everything before we talk

    You get all the info before the call. If something looks off, please cancel. We don't waste your time and you don't waste ours.

  3. 03

    On the call we cover three things

    What do you want? Can we deliver it? If not, we refer you to one of our 24+ agency partners who can.

Can't see the calendar?Open booking page →

Not ready to talk to us?

Next issue, every Monday

We found the best performing creators for Jun 29 → Jul 5.Hand-picked, not the same five names.

Plus the Influencer Advisory Consultant GPT.

FAQ / 005

Common Food questions

Both, and we run them differently. A restaurant needs local creators whose followers can actually show up, tracked to reservations and covers. A packaged brand needs creators who can make a national audience hungry on camera, tracked to trial and repeat. We pick the playbook to match the buyer.

Food playbooks + guides

Know the rules of this category.

Plain guides on what to say, what to skip, what gets pulled, and what passes.

  • upcomingFood creator rate card 2026
  • upcomingRestaurant influencer marketing, a local playbook
  • upcomingTaste-test and recipe content that sells groceries
  • upcomingGifting vs paid for food and beverage creators
  • upcomingTiming creator pushes to a seasonal menu

Meet the team

The people behind every partnership.

Billy Anderson — Performance Analyst

Billy Anderson

Performance Analyst

South Africa

LinkedIn ↗

Falicia Lafa — Creator Research

Falicia Lafa

Creator Research

Australia

LinkedIn ↗