Influencer Advisory™For brands that sell on TikTok Shop
We build your TikTok Shop affiliate program for free, and earn only on commission
Influencer Advisory sets up and runs your brand’s TikTok Shop affiliate program with no setup fee and no monthly retainer. We are paid only a commission on the sales creators bring in, so you pay us nothing until creators sell your product.
How is it paid?
Only by commission on the sales creators make for your brand.
There is no setup fee, no monthly retainer and no fee for each post.
We set the commission rate on the first call, once we have seen your TikTok Shop numbers, so ask for it in writing before you sign.
What do you get in 90 days?
500 to 1,000 TikTok Shop creators promoting your products within 90 days.
The work runs in 3 steps:
- Recruit creators. We find 500 to 1,000 TikTok Shop creators and get your product into their videos.
- Turn creators into a sales team. A private creator community with creator coaching, creator dinners and content review gives each creator reasons to post more on an affiliate basis.
- Scale what works. We find your top selling creators fast, get them making more videos, and keep adding new creators to the network.
Why would an agency build it for free?
Because our only pay is a cut of what creators sell, so a program that does not sell pays us nothing.
A retainer agency gets paid in month 3 whether your shop grew or not; on this offer, a quiet month 3 is a month we earned $0.
Who does it fit?
A consumer brand that sells on TikTok Shop and already pays creators or affiliates, selling online, in retail or direct to consumer.
Brands with $10 million to $100 million in yearly sales are the closest fit, and smaller brands are accepted.
Who does it not fit?
A B2B software, SaaS, services or finance company, even one that pays creators.
It also does not fit a brand whose first ever influencer campaign this would be, or a brand that wants a set number of posts guaranteed: that brand should read our guaranteed posts program.
What does it cost you?
$0 to set up and $0 a month, then our commission on creator sales.
On the call, ask who pays for product samples and how the creator’s own commission on each sale sits beside ours, so you can check both against your margins.
What have we done before?
55+ brands, 120 million impressions and $25 million+ in GMV generated.
Our first commission only TikTok Shop offer states the same terms in one page.
Who we are
We originally started in the media space helping YouTubers improve their content. We know firsthand exactly what it takes to make good content.
YouTubers we helped include Football Fundamental, Ground Glory and Kevin Aquatics, and we helped them implement systems that allow them to earn more.
We started Influencer Advisory around a pretty simple observation that influencer marketing is a fragmented industry.
After being in the influencer agency space, we noticed that it’s fragmented, unreliable and inconsistent, which is why it doesn’t actually become a staple marketing channel for most brands.
That’s what led us down the rabbit hole of looking through 6,200 plus interviews with CMOs, running campaigns for 55 plus brands, and learning what actually works in the influencer space.