TikTok Shop checklist, before we work together

The results

• Most creators don't perform. In Reacher's data, 53% of samples brought no video.
• You're betting on the few who do.
• We can't guarantee sales or views.
• Meaningful sales take several months.
• The shop may not profit on its own in year one.

What it costs

• You send 1,000 free samples a month to creators we pick. At $10 each, that's $10,000 a month.
• You also pay to ship every sample, on top of that $10,000.
• You pay no retainer or setup fee.
• You pay our commission on revenue we bring in, before refunds, TikTok fees and creator commissions.
• You also pay creators a commission through TikTok Shop, on top of ours.
• Once videos sell, we recommend a test of US$500 to US$1,000 in ads over 7 days.
• If the test works, ads usually run at 10% to 20% of TikTok Shop sales, paid by you to TikTok.

What your team does

• One person on your team approves creators within 1 business day.
• You ship each sample within 2 business days of approving the creator.
• You keep 30,000 units in stock over 6 months, about 5,000 units a month.
• You give us limited access to your Seller Center and TikTok Ads account.

The contract

• The contract is 6 months, with no early exit.
• It renews for another 6 months unless you give written notice at least 30 days before it ends.
• If you end it early anyway, you pay our commission rate on all your TikTok Shop sales for each month left.
• During the term, you pay our commission on revenue from ads outside TikTok Shop that use our creators' content.

• You sell at least one consumer product under $100 that TikTok Shop allows.
• You sell a product that gets used up and bought again.
• You sell a product that shows its point in a 15 second video.
• You do $10M or more in sales a year.
• You have a gross margin of 50% or more.
• You ship from stock you hold inside the country you sell in.
• You have a registered trademark.
• You have a business that can pass TikTok's seller check.
• You have one named person who owns TikTok Shop day to day.