Field notes
Page 15 of 50.
Older posts in the field-notes archive. 497 total.
- [NEEDS INPUT] read
How to Vet Fashion Creators in 2026 (12-to-5 Roster Playbook)
Vet DTC fashion creators using our Gymshark, Vuori, and True Classic deal log. 4 archetypes, 5 call questions, a 12-to-5 cut to a signed pilot.
- dtc fashion
- athleisure
- streetwear
- influencer marketing
- [NEEDS INPUT] read
Beauty Influencer Marketing in 2026, What Actually Works
How DTC beauty brands find creators in 2026. Named-creator roster, Curology repeat-deal anchors, real deal-log picks across YouTube.
- dtc beauty
- skincare
- makeup
- influencer marketing
- [NEEDS INPUT] read
Call-Negotiated vs Self-Serve Dating Creator Rates (2026)
- dating apps
- regulated markets
- App Store policy
- influencer marketing
- [NEEDS INPUT] read
How to Vet Electronics Creators in 2026 (12-to-5 Roster Playbook)
Vet electronics creators like Marques Brownlee. 4 archetypes, 5 call questions, 12-to-5 cut to a signed pilot.
- consumer electronics
- wearables
- dtc
- influencer marketing
- [NEEDS INPUT] read
Athleisure vs Streetwear Creators in 2026, Who Fits Which
Why athleisure-style brands need different creators than streetwear-style. Audience cuts, named picks, fit math.
- dtc fashion
- athleisure
- streetwear
- influencer marketing
- 6 min read
How to Vet Alcohol Creators in 2026, a Roster Playbook
- alcohol
- regulated markets
- TTB
- influencer marketing
- [NEEDS INPUT] read
VPN Creator Disclosure Checklist (2026)
FTC plus platform disclosure rules for VPN creator deals. NordVPN and Surfshark data, 8 line checklist.
- vpn
- privacy
- digital security
- influencer marketing
- [NEEDS INPUT] read
Vape Creator Disclosure Checklist (2026)
- vape
- nicotine
- regulated markets
- PACT Act
- [NEEDS INPUT] read
Travel Creator Rates by Channel Size (2026)
What travel creators charge by subscriber band. Doug DeMuro $3K anchor, Airalo deal history, confirmed rates from our deal log.
- travel tech
- esim
- tickets
- influencer marketing
- [NEEDS INPUT] read
How to Vet Sleep Creators (2026), the 12-to-5 Roster Playbook
Vet sleep creators the way we do. 4 archetypes, 5 call questions, and the 12-to-5 cut from a Helix and Eight Sleep deal log of real paid posts.
- sleep
- mattress
- recovery
- influencer marketing