Influencer Advisory™[ Category ]
Celebrity Partnerships
The celebrity series. Who approves an endorsement deal, what it costs, how the deals are structured, and the campaigns that worked or blew up.
How much does it cost to book Taylor Swift?
Dennis Ksendzov · 10 min read- Celebrity endorsements,ChecklistDennis Ksendzov · 73 min read
How Neuro got the MrBeast partnership, and how to recreate itDennis Ksendzov · 5 min read
Cameo celebrity endorsement hack - for meta adsDennis Ksendzov · 10 min read
End-to-end walkthrough to celebrity partnerships for brands onboarding their first oneIf you want to: Reduce the cost and risk of your first celebrity partnerships, Want to be familiar with the space, Acquire a larger upside.Dennis Ksendzov · 9 min read
What makes an athlete partnership work? La Sportiva's athlete manager and Anton KrupickaDennis Ksendzov · 17 min read
Celebrity Endorsement Examples, What Worked and What Blew UpMcDonald's put 20 million dollars of sales through an app to prove one meal worked. Bud Light lost 40 percent of its sales by answering a boycott badly. Both stories, and twenty more, in question and answer form with the sources named.
Alice Ksendzova · 18 min read- How to Get a Celebrity to Endorse Your ProductAlice Ksendzova · 12 min read