Influencer Advisory™[ The archive ]
Every post, page 3 of 11
How do you get creators to say yes?The biggest pitfall in a TikTok Shop program is getting no posts from the first gift. How to get the yes.
Dennis Ksendzov · 18 min read
How do you keep creators posting?Bringing affiliates in is half a program. Keeping the same creators posting is the other half.Dennis Ksendzov · 11 min read
Should you sell on live streams?Lives give a brand a paid role to offer creators besides commission. Who should host and what it brings in.Dennis Ksendzov · 8 min read
What should creators make?An affiliate whose first video sells is far more likely to keep posting, so what they film matters.Dennis Ksendzov · 28 min read
What is the shop really worth?Paying affiliates is easier to justify once you count what their videos sell outside the shop.Dennis Ksendzov · 20 min read
When do you put ad money behind a video?The shop is built to get you to boost creator videos. When and how much to spend.Dennis Ksendzov · 12 min read
Which products sell on TikTok Shop, at what price?Your best seller on your own site is often not the product to lead with on TikTok Shop.Dennis Ksendzov · 12 min read
Who should run the shop?Someone has to own the shop, the outreach and the creator community before affiliates will keep posting.Dennis Ksendzov · 13 min read
Repositoning with influencersFor you if: A product or brand about to change its name, Creators still linking, tagging & talking about the old one, Deciding if the rename itself should be the campaign.Dennis Ksendzov · 10 min read
How to Choose the Right Social Media Agency to Work WithLearn how to choose the right B2B social media agency to work with, focusing on ROI, qualified leads, clear reporting, and ensuring commercial fit.Tony Restell · 8 min read