Page 12 of 13
Older posts in the archive. 117 total.
- 10 min read
The FTC Disclosure Playbook for Brands in 2026
Five FTC disclosure questions every brand should answer before the next creator campaign. Liability, costs, what changed since 2025, and the first thing to fix.
- ftc
- disclosure
- playbook
- influencer-marketing
- 8 min read
What Does Micro and Nano Influencer Marketing Cost in 2026
Of 158,555 YouTube creators we track, 58.3% are under 100,000 subscribers. That's where almost all workable sponsor inventory lives. Here is the data on rates, engagement, and repeat-sponsor cadence.
- micro influencer
- nano influencer
- creator economy
- data report
- 5 min read
What Does Influencer Whitelisting for Meta Ads Cost in 2026
What influencer whitelisting on Meta Ads is, the 3 access levels brands ask for, and the real cost math from our deal log.
- 6 min read
What Does Nano Influencer Marketing Cost in 2026
Nano creators (1K to 10K) closed 14,820 deals across 8,103 creators in our network, the highest deal count of any tier.
- influencer marketing
- rates
- creator economy
- data report
- 9 min read
What Are the FTC Influencer Disclosure Rules in 2026
A plain-language FTC disclosure guide for brands running their first creator campaign. Which words count as disclosure, where they belong in the caption, and the 60-second pre-publish check.
- ftc
- influencer compliance
- sponsorship rules
- creator economy
- 5 min read
What Are the Standard Influencer Payment Terms in 2026
Influencer payment terms in 2026: schedules, escrow, milestones, and 1099 requirements that actually ship.
- 8 min read
Why TikTok Influencer Rates Swing 10x in 2026, and How to Check One
Here is what I see a lot in TikTok creator deals: the same follower count quotes 10x differently across brands, and the marketer accepting the higher number is usually anchoring on their own first invoice instead of a real comparable. Here is how to fix that.
- tiktok
- rates
- creator economy
- data report
- 5 min read
How Much Does Addie Bowley Cost to Sponsor in 2026
Addie Bowley works with brands at the mega tier in the entertainment space. We manage the brief, the window, and the integration.
- sponsorship rates
- creator economy
- entertainment
- 2026
- 5 min read
What Is YouTube CPM by Niche in 2026
Sponsored CPM bands by niche on YouTube, drawn from our deal log.
- 5 min read
What Are YouTube Influencer Rates in 2026
Real YouTube creator rates by tier in 2026, drawn from our deal log.