Influencer Advisory™[ The archive ]
Every post, page 5 of 11
- Coffee creator sponsorship, and the audience nobody is bidding for
Falicia Lafa · 10 min read 
What works in electrolyte creator marketing, and what to stop paying for
Alice Ksendzova · 10 min read
Who are the recognised voices in each wellness sub niche, which of them are already tied to a brand, and which ones cannot be bought at all?The market is not short of visible health creators; it is short of partners with real reach, credible authority, and a documented commercial posture. This maps 53 of them across 15 sub niches.- Why is most of the content on influencer marketing so vague, unactionable, and poor?
Dennis Ksendzov · 6 min read - Who are the US creators in energy and recovery drinks?
- What Are the Rules for Advertising Alcohol With InfluencersAlice Ksendzova · 9 min read
- How Do You Prove a Creator Campaign Worked When You Sell in Stores
Billy Anderson · 8 min read 
Celebrity Endorsement Examples, What Worked and What Blew UpMcDonald's put 20 million dollars of sales through an app to prove one meal worked. Bud Light lost 40 percent of its sales by answering a boycott badly. Both stories, and twenty more, in question and answer form with the sources named.Alice Ksendzova · 18 min read- How to Get a Celebrity to Endorse Your ProductAlice Ksendzova · 12 min read
- Our First Toronto Creator Dinner Is Looking for One Wellness SponsorAlice Ksendzova · 5 min read